Our impact

The national football team is more than just a team for Italy; it embodies a collective Italian identity, transcending cultural, territorial, and political divisions. Our video project, "L'azzurro ci unisce", was developed to accompany the Azzurri on their journey through Euro 2020, reflecting a true narrative of contemporary Italy—not just in football but as a united nation inspired by the team dynamics fostered by Coach Mancini.

The primary objective was to craft a video that narrates a new Italy, symbolized by the renewed national team. This representation aimed to resonate deeply with the younger generations by utilizing new forms of expression that mirror the authentic spirit of Italy, particularly highlighted during the health emergency.

We handled the production and post-production phases of the video, focusing on capturing the essence of unity and resilience that the Azzurri represent. Through careful planning and directorial vision, we ensured that the final product not only celebrated the Italian spirit, but also echoed the collective voice of a nation. Our role was critical in defining the narrative structure and providing a contemporary and persuasive visual experience.